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The #1 AI Brand Protection Platform

Detect counterfeits.
Manage risk.
Own the intelligence.

Use TrueMed as a powerful standalone brand protection platform or layer it on top of your existing security measures.

1 in 10Medical products in developing countries are substandard or falsified
0Packaging changes required
90%+Counterfeit reduction reported by Alliance Pharmaceuticals
48xFaster than traditional lab-based detection workflows
The Problem

A problem every pharma brand has — and no one has truly solved.

Counterfeit medicines are now bypassing traditional authentication technologies.

Counterfeits are getting smarter

Holograms are copied. Security inks are replicated.

Modern counterfeits are indistinguishable to the naked eye. The tools that worked a decade ago are no longer enough to protect your brand or your patients.

Detection requires too much friction.

Traditional labs are slow, costly, and inaccessible in the field.

By the time results come back, product has moved. Patients are at risk. Every day of delay is a day your supply chain stays exposed.

Brand protection is fragmented

Quality, legal, supply chain, and commercial each owns a piece.

But they operate in silos. There is no shared system of record, no connected intelligence, and no single platform that ties enforcement to detection.

The Platform

AI Counterfeit Detection for Pharmaceutical Brand Protection.

One platform. Every layer of protection. From the forensic lab to the field to the pharmacy shelf, TrueMed connects every stakeholder in a single system of record.

Digital Forensic Lab

TrueMed Lab

For quality & brand protection teams

AI-powered investigation suite. Analyze suspect products, document findings, and escalate cases — all in one workspace.

Investigator App

TrueMed Field

For investigators & supply chain teams

Put the lab in your investigators’ pockets. Capture data from anywhere and sync to the lab instantly.

Patient-Facing App

TrueMed Consumer

For patient trust & brand confidence

Give patients the ability to verify their own medication and extend brand protection to the last mile.

Product Returns

Counterfeit and diverted product slips back into your supply chain through the returns channel. TrueMed authenticates every unit before you issue a single credit.

Quality Complaints

Patient and pharmacy reports are your earliest counterfeit signal. TrueMed captures every complaint, triages it, and sends suspect product straight to the lab.

Explore the Platform
The TrueMed Difference

Authenticate any existing pharmaceutical product. No packaging changes required.

Every other anti-counterfeit solution requires adding something: a label, a sticker, a hologram, an RFID tag, a chemical marker, a hardware reader. TrueMed takes a different approach. Using AI trained from production artwork, it authenticates existing pharmaceutical packaging without requiring changes to your manufacturing process or packaging design.

01

Artwork-file only onboarding

Getting started takes only your production artwork file. TrueMed trains on your existing packaging design and activates protection in minutes. No physical samples, shipping, or manufacturing delays.

02

Zero packaging changes

Your existing cartons, blister packs, and labels become the authentication system. Deploy TrueMed without redesigning packaging, interrupting production, or adding new materials.

03

Instant field verification

A smartphone camera and the TrueMed app is all it takes. Results in seconds. Works anywhere in the world, without specialized hardware.

04

AI that gets smarter over time

Every suspect product analyzed feeds the model. Regional strain analysis, diversion pattern detection, and case intelligence compound with every scan.

The TrueMed Difference

Authenticate any existing product. No packaging changes required.

Every competitor requires something: a label, a sticker, a code, a chemical marker, a hardware reader. TrueMed requires nothing. That's not a feature, it's a fundamentally different category of solution.

01

Artwork-file only onboarding

Send us your production file. No physical samples. No shipping. TrueMed trains on the artwork itself, and protection activates in minutes.

02

Zero packaging changes

Your existing cartons, blister packs, and labels become the authentication system. No new materials, no manufacturing disruption, no cost to implement.

03

Instant field verification

A smartphone camera and the TrueMed app is all it takes. Results in seconds. Works anywhere in the world, without specialized hardware.

04

AI that gets smarter over time

Every suspect product analyzed feeds the model. Regional strain analysis, diversion pattern detection, and case intelligence compound with every scan.

Trusted by the Industry

Trusted by the world's most demanding pharmaceutical brands.

Our Clients

Trusted by Companies Worldwide

Let's Talk

Speak with Experts Ready to Back your Fight

Our team of experienced experts specializing in brand value and product protection solutions is at your service. They will work closely with you to craft a tailored solution that addresses your unique requirements. We firmly believe in empowering you to make the decision that best suits your business. Your satisfaction and confidence in our partnership are paramount, and we can’t wait to help you solve through challenges.